Category Executive (Brand Management) at Saro Agrosciences Limited
Saro Agrosciences Limited
Agriculture
About the Company
Saro Agrosciences Limited is the flagship company of the Saroafrica International Group, established in 1991. The company is a leading player in Nigeria’s agriculture sector, providing superior agro-inputs such as crop protection products, seeds, fertilizers, and knowledge to empower farmers to increase yield and improve livelihoods sustainably.
Job Summary
The Category Executive (Brand Management) is responsible for planning, executing, and managing the performance of assigned product categories within the crop protection portfolio. The role focuses on driving category growth through market analysis, product lifecycle support, pricing and promotions coordination, and collaboration with Sales, Supply Chain, and R&D teams.
Key Responsibilities
Category Planning & Execution
- Support development and execution of annual category plans aligned with company sales and growth targets
- Assist in defining category objectives, key SKUs, and focus crops such as maize and rice
- Monitor category performance and recommend next steps where necessary
Product & Portfolio Management
- Track product performance, including new launches and existing brands
- Support go-to-market activities including product positioning, value propositions, and pack strategies
- Maintain accurate product data such as SKUs, pack sizes, pricing, and promotions
Sales & Trade Support
- Work with Sales teams to ensure product availability and distribution across territories
- Provide sales enablement tools including product briefs, pricing guides, and promotional details
- Coordinate trade promotions, farmer activations, field demonstrations, and seasonal campaigns
Market & Competitive Analysis
- Conduct market analysis on crop trends, seasonal demand patterns, and competitor activities
- Track competitor pricing, formulations, pack sizes, and promotional strategies
- Generate actionable insights to support pricing and portfolio optimization
Reporting & Performance Tracking
- Prepare weekly and monthly category performance reports
- Track KPIs such as sales growth, market share, distribution, and promotional effectiveness
- Support management presentations and business reviews
Requirements & Qualifications
- Bachelor’s degree in Agriculture, Agricultural Economics, Agribusiness, or Marketing (Second Class Upper, 2.1)
- 3–5 years’ experience in marketing, category management, sales operations, or commercial roles (preferably agrochemical or FMCG)
- Understanding of crop protection products, crop cycles, and farming systems is an advantage
- Age range: 26–32 years
Key Skills & Competencies
- Strong analytical and data interpretation skills
- Commercial and market-oriented mindset
- Good coordination and stakeholder management skills
- Proficiency in Microsoft Excel, PowerPoint, and reporting tools
- Ability to man
How to Apply
Click the official online application link to submit your application.
Saro Agrosciences Limited